The RHS is delighted to announce that Alan Titchmarsh will be the charity?s founder RHS Ambassador. In the role Alan will continue to champion the industry-wide campaign, Horticulture Matters, to raise the profile of careers in horticulture.
For the first time the RHS is inviting a group of exceptional and influential individuals to be RHS Ambassadors to promote horticulture and help the charity make a difference to people?s lives, secure the future of horticulture and help safeguard the planet.
Alan, an RHS Vice President, is the first RHS Ambassador, and in the role will continue to highlight the critical green skills gap and raise awareness of the breadth of incredible career opportunities in horticulture.
Alan first brought the skills gap to the fore in a high profile speech at the 2011 RHS Chelsea Flower Show. He has also provided significant support for the RHS Campaign for School Gardening; today 18,000 schools across the UK garden with the RHS.
Sue Biggs, RHS Director General, says: ?We?re over the moon that Alan has committed to carry on working with us at our shows, in schools, at events and through the media to encourage a new generation of talented horticulturists.
?One of the first things we?ll do with Alan in his new role is invite young horticulturists to sit down with us and share why they think horticulture has a poor image amongst their peers and what action they can help us to take to change the perception of horticulture.
?Alan?s support of the RHS over the years has been crucial and his passion to promote horticulture is second to none; we?re honoured he has agreed to be our first RHS Ambassador.
?The final line-up of RHS Ambassadors will range from young trailblazers in horticulture to well-known celebrities who simply love gardening. They will help the RHS to share the lifestyle benefits of gardening, raise the profile of horticultural careers to inspire future talent, and work with us to promote the science, art and practice of horticulture.?
The RHS Ambassadors will be announced in Spring next year.