Autumn Fair launches official app

Gift and home show Autumn Fair has launched an official app, designed as a digital show guide. Organisers say it will give visitors more information before the show and help with on-site navigation.

Powered by Grip, the app uses AI-technology to offer product recommendations based on unique interests and enables searches for exhibitors to find out their stand number and location. The in-built interactive floorplan map helps visitors to navigate their way around the show, including the Sustainability and Made in Britain Product Trails. It can also bookmark and save exhibitors, products, and seminars from the theatre timetable to individual profiles.

Thousands of buyers have already pre-registered for Autumn Fair, where a number of new brands will be exhibiting. The Seed Card Company, for instance, is launching a new greeting card collection called Nature Always Wins and its new post-consumer waste Christmas wrapping paper designs which coordinate with the Christmas card collection.

Autumn Fair will be continuing its longstanding partnership with Theo Paphitis’ #SBS Small Business Sunday, supporting small independent businesses as they launch into the marketplace. Eleven up-and-coming designers and brands will be showcased as part of this initiative: Bring A Book to Life, Arcform, Alexia Claire, Kind2, Zac & Bella Fashion, Cushy Paws, Kate O’Brien Art, Lizzie Martell Illustration, Rose May, Canterbury Brewers, and Leo Charley & Me, as they make their first steps into business.

For more information and to find out more about the Gift sector exhibitor line-up visit www.autumnfair.com.

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