Briers? new products reinforce quality

by | Oct 4, 2017 | News | 0 comments


Launching eight new ranges at this year?s Glee exhibition, leading garden lifestyle brand, Briers, was keen to display its commitment to higher standards for quality and how that has stepped up even further in the last 12 months.

Briers kicked off their time at Glee 2017 with the help of designer Julie Dodsworth, as well as showcasing an expanded kids range, together with a new licensed range, Pantone.

Briers is unique within its sector, as the only garden clothing manufacturer that employs a dedicated compliance director.? At key points of the sourcing and manufacturing process this role ensures that all products meet the standards set by the worldwide organisations Briers now belongs to, including SEDEX, FSC, BLC, SATRA and FIRA, ensuring the company achieves worldwide standards.

Briers CEO Jackie Eades said: ?As a consumer facing brand that is now so well known, we simply can?t afford to ignore the most crucial aspects of running a global business.? Sourcing materials ethically, testing products to the required standards and ensuring working conditions for every member of production staff is at the forefront of our operation now.? All this whilst also ensuring the best price – it?s not easy but it is 100% necessary for continued growth and providing consistency in supply for our retail partners.?

Jackie continued: ?Glee has been a great success for us in terms of the goals we set out to achieve. We demonstrated the newly expanded award-winning kids ranges and latest licenced offerings in their merchandisers, whilst also showing how increasingly trend orientated our lifestyle outdoor brand has become.?

New products this year included a new country fashion inspired Sandley range, the third gardening gift range from Julie Dodsworth ?Lavender Garden?, new Bamboo gloves, Premium Leather and Flex and Protect gloves, as well as brand new kids garden products, making the Briers range the largest fully compliant kids? range in the UK.

Find out more

For more information on how quality is shaping Briers brand new product ranges, contact by email –,?or telephone – 01963 269077. Alternatively you can visit

more latest news ➡

Burgon & Ball wins four stars at RHS Chelsea Flower Show


Burgon & Ball, creator of beautiful garden tools since 1730, has won four stars from the Royal Horticultural Society for its stand at the RHS Chelsea Flower Show 2024. In its twenty-seventh year at the show, the Sheffield-based company has been honoured for the...

BOT shows catering performing well

Clothing and catering strong in April’s BoT figures

The Garden Centre Association’s (GCA) Barometer of Trade (BoT) for April is out and shows clothing and catering leading the way when compared to the same month last year. There was also a positive, 3.77%, year-to-date variance, but 10 of the 13 categories recorded...

Hozelock auto reel mobile

Hozelock unveils ground-breaking automatic hose system

The demands of modern gardening have evolved as consumers search for more convenient and efficient methods for an array of tasks, from planting and pruning to garden watering. This year, Hozelock has expanded its’ extensive hose storage offering with the launch of...

Squire's achieves peat free milestone

Squire’s achieves peat free milestone

Squire’s Garden Centres has confirmed that it no longer sells any bagged compost containing peat. The UK government proposed to ban the sale of bagged compost containing peat to home gardeners in England by the end of 2024. Although the ban is not yet in force,...

Horticultural manager wanted

Opportunity for horticultural manager

A garden centre in the Ipswich area is looking for a new horticultural manager to run the plant area. The new recruit will lead and develop a small team whilst enjoying the freedom to make decisions. Garden Centre Horticultural Manager £32 – 35,000 + Package &...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This