Brookes & Co, the leading UK- based PR and marketing company specialising in the home and garden sector, will be attending this year?s GLEE show in support of a number of its clients, including housewares gadgets company, Creative Products.
Based in Staffordshire, Brookes & Co offers PR and marketing services from market research to website design to brand development. With over 30 years experience, the company is renowned for its in-depth knowledge of and insight into the home and garden market. Working with longstanding clients, such as the British Home Enhancement Association (BHETA), Grange Fencing and Eden Greenhouses, Brookes & Co has recently been appointed by Creative Products to oversee the company?s communications strategy for Glee and beyond.
Commenting on the upcoming exhibition, Brookes & Co?s managing director, Kate Newton said: “2017 will see an exciting new addition to Glee with the introduction of the ?Retail Lab?, a showcase of the four key garden centre trends for 2018, namely family, community, wellbeing and re-wilding. With 85% of people living in an urban environment, there is a new wave of consumers to cater for and we are excited to see how exhibitors demonstrate that their products meet the needs of this growing consumer market and accommodate the Retail Lab?s four trends.
?2017 will be our 16th consecutive year at Glee and, with preparations for our clients already underway, the run up to the show is proving to be as busy and exciting as ever. Alongside our work with Creative Products, the new Retail Lab at Glee provides us with even more opportunities to make the most of our clients? pre-show marketing efforts. As a team, we are very much looking forward to the show; to catching up with familiar faces and getting to know a few new ones too!?