Bucktons mixed pallet display to generate extra revenue for retailers

by | Jul 25, 2016 | News, Products | 0 comments

Bucktons are helping to generate extra revenue for their retail customers with this mixed pallet deal on 3kg tubs of Wild Bird Suet Pellets.

The pallet will arrived merchandised with 120 tubs of wild bird suet pellets featuring the new-look Bucktons wild bird food branding. Ready to site in a key position in-store, each pallet will contain x60 Fruit & Berry Suet Pellet tubs, x30 Peanut & Mealworm Suet Pellet tubs and x30 Energy Suet Pellet tubs. The ratio has been carefully chosen based on our data detailing popularity with consumers.


With its branded pallet wrap display – featuring an exclusive ?10 offer for each tub (normally ?10.99 RRP), it?s sure to be a hit with shoppers looking for a great deal.

Kirk Rothwell, Brand Manager for Bucktons, said: ?Our Bucktons Suet Pellet tubs were launched earlier this year to extend our popular wild bird suet range and the handy 3kg resealable tubs have certainly been popular with consumers.

?This mixed pallet deal featuring our new eye-catching branding, is a great way to attract the attention of UK households who feed wild birds every year, helping to generate extra cash through the tills for our retail customers.?

The company’s voyage of nutritional discovery started 200 years ago when George Buckton founded a general merchants company in Hull, renowned for shipping quality produce and an emporium of exotica from distant lands.

The company was sold to the Hutchison family early in the 20th Century and launched into the pet industry under the name of George Buckton Ltd in the early 1960s.

The company was purchased by Cranswick PLC which created the Bucktons brand in 1995 and then in 2012, by Westland Horticulture.

Westland has since developed the thriving Bucktons brand, embracing innovation whilst staying true to our original founding principles and maintaining our passion for sourcing, formulating and supplying the very best in bird feed.


more latest news ➡

Westland growing media products added to Westland Live

Westland adds growing media to Westland Live

Westland Horticulture, home to brands such as New Horizon, Boost, Resolva, Peckish, and Kent & Stowe, has announced it has added its growing media category to Westland Live, giving its customers a one-stop shop for its brands and products. Westland Live is an...

British Garden Centres

How big is Christmas for British Garden Centres?

The highly-anticipated Christmas season has arrived early this year for British Garden Centres, as it opened its doors to customers in September to an influx of pent-up shoppers. Following a temperamental and wet summer and a few years of subdued Christmases due to...

Bradford garden centre group wins award

Bradford garden centre group wins community award

The team at a Bradford-based garden centre group is celebrating after winning a regional business award. Yorkshire Garden Centres, owner of Tong, Tingley, Bingley and Otley Garden Centres, won the Community category of the Yorkshire Post Excellence in Business...

Feverfew launched new gardening apparel for women

Meet the supplier: Feverfew Garden Co

Taking the gardening glove market by storm, Feverfew Garden Co is the UK’s first garden wear brand exclusively designed for women, by women. Garden Centre Retail catches up with Rachel Eunson, the driving force behind the brand. As with many recent ventures,...

HSBC economist

Ex HSBC economist to speak at GCA conference 2024

Former HSBC Head of Economics will be helping delegates at the Garden Centre Association’s (GCA) annual conference understand the resurgence of inflation and the challenges that it continues to bring (January 28 until 31, 2024). Mark Berrisford-Smith, who worked...

Primeur Whiskey Barrel

Primeur launches new range of recycled planters

Looking to the 2024 season, garden retailers can step up their sustainability game and enhance their outdoor offer with a brand-new Primeur range of recycled planter designs and colourways. If you are keen to stay ahead of the curve and meet the increasing demand...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This