Catch up on the buzz from BeeMat at Glee 2013

Sure to cause a buzz at Glee this year (15 ? 17 September, NEC Birmingham) will be debut exhibitors BeeMat, who will be showcasing a range of exciting products designed to help our gardens flourish whilst also looking after our nations bees, butterflies and bugs.

BeeMat?s namesake product is a unique and simple solution to the dramatic decline in the UK bee population. A pre-seeded, biodegradable growing mat that also controls weeds, BeeMat? is the best way to bring a whole host of bee favourite wild flowers to pots, beds, troughs or allotments across the UK. Perfectly packaged to offer a one-stop-shop solution for consumers, BeeMat? also offers retailers a great profit boosting line thanks to the product?s gift and impulse buy potential.

Developed by the experts at TerraSeed, in partnership with the Stockbridge Technology Centre, BeeMat? is scientifically proven to improve both plant establishment and the number of visits by bees.? In trials BeeMat? has been shown to increase the number of flowers that establish by 90%, compared to direct seeded plots, plus it has been shown to increase the number of flowers per plant by 40%.

?We are looking forward to making our debut at Glee later this year.? BeeMat is a great product which achieves real tangible results, from better plant establishment to contributing to the efforts to save our bee population,? said Nigel Clarke, BeeMat Sales Manager.? ?An incredibly simple product, BeeMat? has actually been borne as a result of some advanced scientific research, details of which will be available to see on-stand.? In addition to showcasing the product and the technology behind it, we?ll also be demonstrating our dedicated merchandising video display units, that are designed to make selling BeeMat? ?even easier for garden retailers.?

In addition to launching the BeeMat brand and product, the company has also revealed plans to launch two additional products to the range ? full details of which are under wraps until the show.

Nigel added: ?BeeMat is just the start of what we can offer!? We are absolutely dedicated to bringing to market products that not only address the declining insect population ? a population that is essential to the health and well-being of our gardens ? but are also easy and enjoyable to use.? Glee is the perfect place to launch additional ranges, including those that look to improve butterfly population numbers, and also those insects considered ?the gardeners friends?. Both new products are incredibly exciting and we hope people will join us on-stand to find out more.?

Pull out box

Find out more about BeeMat

We know that planting flowers to provide pollen and nectar is key to the survival of the bee population, but directly seeded flower beds often become overwhelmed with weeds and prevent what would be a plentiful supply of food for bees.? BeeMat? not only contains the right mix of bee favourite flower seeds, importantly it also works to controls weeds meaning more flowers and food for bees!

Available as individual 200cm x 50cm mats or a 20m roll for landscape and professional use BeeMat? contains RHS approved mixed flower seeds within two layers of biodegradable tissue paper.? The carefully selected flower seeds have been chosen in order to provide a combination of annual, biennial and perennial species that will flower vigorously over an extended period.

BeeMat? is packaged in an eye-catching informative box, available in retail packs of 40 in a display tray or as 20m rolls.

For further product and stockist more information please visit www.beemat.com or call 01256 889966

BeeMat

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