Celebrity Gardeners Urge Men to Watch their Back!

by | Apr 23, 2016 | News | 0 comments

Charlie Dimmock and Alan Titchmarsh are joining a host of horticultural organisations in supporting ?Watch Your Back!?; a new health campaign urging men to review their sun protection habits and get their backs checked regularly for the warning signs of skin cancer.

Research (National Cancer Intelligence Service, Public Health England, Malignant melanoma in older persons, 2014? http://www.ncin.org.uk/view?rid=2855)?has revealed that men over the age of 50 are at the highest risk of developing melanoma; the most dangerous form of skin cancer.? In men, the disease appears commonly on the back, head and neck, in areas hard to spot, contributing to a later diagnosis than in women, making their condition harder to treat.

The campaign, devised by the Myfanwy Townsend Melanoma Research Fund features ?The Gardeners Sun Safety Code?; a set of guidelines offering tips on sun protection, how and why to check skin for signs of change and what to look out for; including more common non-melanoma cancers such as basal and squamous cell carcinoma.

Charlie Dimmock says;??gardening is a wonderful pastime and getting active outdoors is a positively healthy thing to do at any age, however we ALL need to be more aware of the dangers of the sun. Men especially can be reluctant when it comes to applying sunscreen, visiting their doctor or checking their skin for signs of change.?With this attitude not only do we all risk melanoma, but all other sun related cancers?. Gardening guru

The campaign is officially supported by The Garden Centre Association, The National Allotment Society and The Professional Gardeners Guild, plus a growing number of regional gardening societies and information will be available on-line and promoted via skin health clinics in a regional tour of garden centres from 30th April. ?(I can forward you this list if you wish?)

Alan Titchmarch says;??we men can be guilty of believing we don?t need to worry about sun protection, especially when we hit a certain age, however this appears to be the furthest thing from the truth.? Melanoma is a terrible disease and it can destroy lives, but it is avoidable. By following these very useful guidelines you can lessen the risk of all types of skin related problems.? Get outdoors, have fun, but stay sun protected.?

Are you a gardening expert? #greatgardeningquiz

Gardeners are being challenged to pitch their knowledge and nerves against the UK?s smartest horticulturists by entering The Great 60 Second Gardening Quiz.? Simply answer as many gardening related questions as possible against the clock to find out what type of expert you rank as.

Prizes from Spear & Jackson, Thompson & Morgan, Ladival sunscreen and The Royal Horticultural Society go to the top 50 best scores. Each entry requires a ?1 on-line donation with all proceeds helping raise awareness of melanoma and funding vital research**.?

To find out more about Watch Your Back! and to enter The Great 60 Second Gardening Quiz visit:?

www.watchyourback.melanoma-fund.co.uk

 

more latest news ➡

Steve Morgan

GCR PROFILES STEVE MORGAN, CHAIR OF ZEST OUTDOOR LIVING

A popular and well-known figure in the garden industry, Steve Morgan is the sort of person you would want to be on your side. In many ways he built Zest and the wider P & A Group of which he is also Chair, to the same model. It’s a family business, where the...

autumn

Moving From Summer to Autumn Without Confusing Customers

Seasonal transitions are among the most delicate moments in retail. For garden centres, where atmosphere and emotion drive purchasing decisions, the shift from summer to autumn must feel natural, not abrupt. Customers should sense continuity, not contradiction....

Engineering before technology

Engineering Before Technology

Commercial organisations across the UK are navigating a rapidly changing energy landscape. Energy systems are evolving, regulation is tightening, costs remain challenging,and expectations around sustainability and resilience continue to increase. In this...

Christmas

Why August Matters More Than October for Christmas

For decades, October was considered the unofficial start of Christmas retail, the moment when festive displays appeared, stock arrived, and customers began to think ahead. But in today’s supply‑chain reality, October is no longer early; it’s reactive. The smartest...

spirits

Craft Spirits, Gifting, and Seasonal Tasting Events

Craft spirits have evolved from niche indulgence to mainstream fascination, and garden‑centre retail is increasingly embracing this shift. With customers seeking authenticity, provenance, and experience, craft spirits offer a natural extension of the lifestyle and...

deli and bakery in garden centres

Bakery & Deli Freshness, Display, and the Power of Smell

Few retail experiences are as instantly evocative as walking into a garden‑centre bakery or deli. The scent of freshly baked bread, the sight of golden pastries, and the hum of conversation around the café create an atmosphere that feels both indulgent and...

footwear

The footwear conundrum: A Year‑Round Opportunity

Footwear has quietly become one of the most consistent performers in garden‑centre retail. Once seen as a functional add‑on, it now represents a category that bridges lifestyle, leisure, and practicality, appealing to customers across seasons and demographics. From...









Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word

 

Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This