Choice Marketing reaches 48 garden centres

Choice Marketing has announced the addition of another new garden centre to the Group, Bay View Garden Centre in Carnforth. This brings the number of centres within Choice Marketing to 48 and a total group retail turnover in excess of £170m.

Lisa Clarke, Bay View owner, said, “We are excited to have joined Choice Marketing and to be working with the central team and other member garden centres. Membership presented many opportunities for us to benefit from the knowledge and support within the group. We have already been warmly welcomed and look forward to meeting fellow members over the coming year”.

The addition of Bay View comes hot on the heels of Bow Garden & Aquatic Centre of Crediton and Cardwell Garden Centre, of Gourock, which both joined earlier this year.

Dave Tucker, owner of Bow, said, “We are delighted to have joined the membership of Choice Marketing Group, and have been welcomed by the very supportive, positive community of great garden centres and the professional and helpful central team. We look forward to contributing and growing within the group.”

Michelle de Lavis-Trafford, CEO of Choice Marketing, added, “We are delighted to have welcomed all three of these lovely garden centres into the Choice family, and we look forward to helping them improve their profitability, sharing in our group successes and generally sharing best practice.

“Following a good season in 2022, Choice has once again repaid over £2.6m back to its members in rebates. This really does exemplify the power and positive rewards of working together within an established Organisation, with fantastic support from our key suppliers. Although all our member centres are both independently owned and run, we do speak with one voice in our relationships with our suppliers”.