Easter sees rush in barbecue sales

by | Apr 18, 2017 | News | 0 comments

Retailers and manufacturers are predicting Brits might ditch the traditional Easter roast for a barbecue dish because of the mild weather.

Paul Yates, UK director of prestige German barbecue brand, Monolith said: ?The last month has seen us swamped with calls from retailers looking to stock barbecues and accessories for a boom in sales right before Easter.? The spell of good weather, particularly in recent weeks and the forecast for a mild Easter break has encouraged shoppers to start thinking outdoor dining.?

The UK is Europe?s leading barbecue nation, in fact outdoor dining is our number one summer leisure activity.*

Paul commented: ?Barbecuing is hugely popular in the UK, but it has changed, forget the image of a man in an apron burning some burgers on a grill, charcoal barbecues have evolved in technology and many of the leading ranges out there now offer oven barbecues, where you can slow cook, bake, smoke and roast.?

According to Paul these charcoal oven barbecues, can offer as precise temperature control and create better results than your kitchen fan oven.

He said: ?Our Monolith barbecue is an example of the new technology in charcoal barbecues.? Based on a Japanese Kamado grill, a system of cooking in clay, Monolith barbecues combine a stone oven with a traditional grill meaning you can do everything from bake pizzas, to grill steaks, to your Sunday roast.? Because these barbecues use a design which ensures low air circulation and accurate temperature control, it prevents food from drying out and losing flavour giving far better results than your kitchen cooker.

?This type of barbecue is now the chosen favourite in Europe and the USA, who define barbecuing more as charcoal oven cooking, whatever the time of year. If you go to the likes of Kentucky, you?ll see them barbecuing in the middle of the snow!? Germany has also seen a huge boost in out of season barbecuing, and more Germans investing in outdoor kitchens to use all year round.?

Paul added: ?So the UK may have changeable weather, but with oven barbecues it really doesn?t make any difference, I for one did our last two Christmas dinners on a Monolith, so whatever the Easter weather, we should all get out there and embrace outdoor cooking!?

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