Gardman Wild Bird Care aims to raise ?200,000 for Marie Curie

by | Feb 22, 2017 | News | 0 comments

Introducing #GardmanDaffodil; hoping to raise ?200,000 for Marie Curie in 2017. Each ?20 raised will pay for an hour of dedicated nursing care for someone living with a terminal illness.

Following the huge success of Gardman Wild Bird Care?s 2016 #GardmanPoppy campaign, raising ?218,359 for The Royal British Legion in just four months, Gardman is beginning a new charity partnership with Marie Curie, the UK?s leading charity for people living with a terminal illness and their families.

The money raised through the sale of the #GardmanDaffodil will allow Marie Curie to help more people living with a terminal illness and their families make the most of the time they have together by delivering expert hands-on care, emotional support, research and guidance. Last year, Marie Curie cared for and supported over 50,000 people affected by terminal illness across the UK.

The Cast Iron Daffodil Bird Feeder will retail at ?6.99 and will be sold alongside Marie Curie branded premium Wild Bird Seed Blend, ideal for garden lovers and for those who love to feed birds. The feeder is suitable for all year round feeding with universal appeal to a variety of different birds.?The Wild Bird Seed Blend retails at ?4.99 (1.8kg pack) and ?14.99 (12.55kg pack).

These official Marie Curie products are now available at all reputable garden centres nationwide, including Homebase, B&Q, Choice and Nottcutts.

Gardman will donate 50p for every sale of its #GardmanDaffodil and 50p for each pack of 1.8kg bird feed and ?1.50 per pack of its 12.55kg charity Wild Bird Seed Blend. The brand hopes to raise donations in excess of ?200,000 for the charity.

Gavin White, Marketing Director at Gardman Wild Bird Care, said: “Marie Curie is such a fantastic cause which is needed by, and resonates with, everybody at some point in their lives. At Gardman, we plan to raise ?200,000 for Marie Curie through the sale of our charity Daffodil Bird Feeder and Wild Bird Seed Blend. Through the sales of our charity products and with the help of the general public and our retail partners, we aim to leave a lasting impression for the charity, and in the lives of those suffering with terminal illness and their families.

?The striking design of the Gardman Daffodil Bird Feeder is inspired by Marie Curie?s Great Daffodil Appeal, and we are proud to have launched such a beautiful and decorative product to not only brighten gardens across the country, but more importantly benefit thousands of families requiring end of life care.?

Nicky Read, head of corporate partnerships at Marie Curie, said: “We?re delighted to be partnering with Gardman this year through the sale of Daffodil Bird Feeders and Marie Curie branded bird feed. The money raised through Gardman?s bird care range will help provide essential care to people and families living with terminal illness. We?re incredibly grateful to have the support of Gardman and look forward to working with them in 2017.?


more latest news ➡

Squire's achieves peat free milestone

Squire’s achieves peat free milestone

Squire’s Garden Centres has confirmed that it no longer sells any bagged compost containing peat. The UK government proposed to ban the sale of bagged compost containing peat to home gardeners in England by the end of 2024. Although the ban is not yet in force,...

Horticultural manager wanted

Opportunity for horticultural manager

A garden centre in the Ipswich area is looking for a new horticultural manager to run the plant area. The new recruit will lead and develop a small team whilst enjoying the freedom to make decisions. Garden Centre Horticultural Manager £32 – 35,000 + Package &...

2024 GIMA Awards judges announced

GIMA Awards 2024 judges announced

As the gardening season gets underway in earnest, the team at GIMA are looking ahead to November when the winners of the 2024 GIMA Awards will be announced. But first, the judges need to deliberate. Here, GIMA reveals who will be making the tough decisions this...

Boost bacK for TV advertising campaign in Spring

Boost back on TV this Spring

Boost, the All-Purpose Liquid Plant Feed from Westland Horticulture, is back on TV this April in the UK and ROI, driving awareness and preference ahead of the peak season. Following the success of Boost, which is the fastest growing* plant food on the market,...

Dobbies launches new spring advertising campaign

Dobbies gears up for season with new Spring campaign

Dobbies has unveiled a new advertising campaign, “Spring’s OUR thing”, developed in partnership with creative agency, elvis. Launching during National Gardening Week (29 April – 5 May), the campaign has been developed based on insight that people feel more...

Blackbrooks installs new PV panels

Blackbrooks set to save £45k on energy costs

Blackbrooks, a family-run garden centre that has been part of the Sussex community since 1982 has won awards for innovative thinking and is now investing in a cutting edge solar system. The 287 Trina solar PV panel array has been installed at the 10-acre garden...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This