Garsons’ new building supports footfall between farm shop and garden centre

by | Jan 21, 2021 | Business, News | 0 comments

A contemporary link building created at Garsons Esher to connect its farm shop and garden centre has been hailed an immediate success.

The development, which was launched in September 2020, has resulted in an improved customer flow, supporting undercover and safe distance shopping, according to centre chairman Ian Richardson.

The business worked alongside garden centre and farm shop retail specialists Malcolm Scott Consultants to develop proposals for the site as part of its business development strategy.  

While previously, the two aspects of the business had been separated, the resulting walkway has encouraged customers to shop all areas of the garden centre and farm shop, thereby increasing footfall throughout the site and increasing turnover and average transaction values.

Andrew Burton of MSC said: “This is such an exciting development to have been involved in and we are so pleased for Ian Richardson and his team now that the results can be seen. The aim of this development was to create a fluid link between the farm shop and the garden centre and  the building has done this spectacularly.  

The plan required a link building to provide a dedicated area for an extended food range and culinary products, but one that also ensured the customers could visit all departments in one shopping experience. 

“The resulting building not only supports the immediate customer needs in creating a pleasurable, safe and engaging customer experience, but in light of the fact that Garsons now has a competitive edge, we believe it will continue to boost footfall at the centre for the foreseeable future.

“Ian’s attention to detail in branding, design and equipment sourcing has really added a touch of quality to the end result and the link between a contemporary building and the traditional farm shop is stunning,” he added.

Ian Richardson added: “We are absolutely delighted with our new link building at Esher. The team at Malcolm Scott Consultants did an amazing job in drawing up and submitting a creditable case for planning.

“We worked closely with Graeme at Hodges to ensure the building detail was exactly what we wanted both practically and aesthetically. Involving the Garsons team and using their ideas on shop fittings and layout, was instrumental, in ensuring the final look was exactly what we wanted.”

more latest news ➡

Wellbeing at Pugh's Garden Centre

Wellbeing Winners at Pugh’s Garden Centre

Pugh’s Garden Centre is a well-known, and highly-regarded garden centre in South Wales. Set up by Sydney Pugh in the 1940’s, it originally started as a wholesale fruit and vegetable grower working from a nursery and selling from the gate. In the 1960’s, Sydney’s...

Cherry Lane acquires Norwich garden centre

Cherry Lane acquires Salhouse Garden Centre near Norwich

A garden centre on the outskirts of Norwich is under new ownership and it will be revamped over the coming months. The Cherry Lane group has acquired Salhouse Garden Centre in Honeycombe Road, which is its 18th site. It has garden centres throughout East...

job opportunity at Grimsby Garden Centre

Unique Garden Centre Business Manager opportunity

Grimsby Garden Centre is excited to share this opening for a Garden Centre Business Manager which is rewarding career opportunity that combines retail management with making a difference in the local community. As Grimsby Garden Centre is owned...

Prosper and Yorkshire Garden Centres part ways

Prosper Bidding Farewell to Yorkshire Garden Centres

Prosper, a leading buying group committed to supporting enterprise and growth within our industry, announces the departure of YGC, effective 30th September 2024. Terry Head Retail Director of Stewarts and Chairman of Prosper, stated, "YGC has been a supportive...

Kent & Stowe Autumn promotion

Kent & Stowe autumn promotion to help boost sales

Kent & Stowe, renowned for its high-quality gardening tools that help gardeners achieve extraordinary results has an array of enticing offers to support garden retailers this autumn. These promotions will encourage the nation to keep on gardening and ensure...

Yorkshire Garden Centres joins the Tillington Group

Yorkshire Garden Centres to join the Tillington Group

Yorkshire Garden Centres have announced that they are to join the Tillington Group.  The Bradford based business took over Tong Garden Centre in 2015 and now operate six centres across Yorkshire from the base at Tong. Mark Farnsworth, Managing Director of Yorkshire...

Dobbies charity appeal

Dobbies Garden Centres seeks new National Charity Partner

Dobbies has launched the search for its next National Charity Partner, as part of its 160th year celebrations. The new partnership will commence on 1 March 2025, following the conclusion of Dobbies’ successful nine-year collaboration with the Teenage Cancer Trust...

Banners for marketing

How Banners Generate Business for Garden Centres

In the verdant world of garden centres, where competition blooms as fiercely as the flowers on display, standing out is paramount to cultivating success. Amidst an array of advertising strategies, banners have emerged as a particularly potent tool for garden...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This