On Thursday 12 July, the winners of the GIMA awards 2018 were announced at another sell-out event.
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The event brought together industry figures to celebrate 17 winners.?
GIMA award winners
This year Neudorff with its VineWeevilFree Nematodes is the proud winner of the GIMA Sword of Excellence.
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Woodlodge has scooped the GCA Supplier of the Year for the first time.
Crest Garden was awarded The Gardenex Export Achievement Award as a result of its Kent & Stowe range moving into 40 countries.?
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Gardena, Fallen Fruits, Willow Wand, Primeur, Burgon & Ball, Deco-Pak, Smart Garden Products, Apta, Vitax and Evergreen Garden Care (The Scotts Miracle Gro Company) complete the winners roster in 2018.
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GIMA Director, Vicky Nuttall, commented on tonight?s event. ?I would like to be the first to extend my congratulations to all the winners.?
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“This year we have seen some emerging brands cement their place in the market.
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“It has also seen established brands showcasing exactly what makes them market leaders.
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“It?s great to see so much variety, the calibre of winners has far exceeded expectations. Each is deserving of their award.
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?A huge thank you to all our judges for volunteering their time.
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“Their input has helped us to create a roster of winners that demonstrates the enthusiasm, innovation and inspiration. It helps make garden retail so exciting.
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? I extend my thanks to all those that have entered the awards in 2018. Finally, thanks to our sponsors, without whom we would not be able to put on an event of this scale.?
GIMA AWARDS 2018 ? THE WINNERS
GIMA Sword of Excellence
Winner: Neudorff – VineWeevilFree – Nematodes
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What the judges said: ?A product that says great things about ecological gardening and opens up the market for consumers.?
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GCA Supplier of the Year
Winner: Woodlodge Products
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Finalists: Burgon & Ball, Vitax, Kelkay
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What the judges said: ?Woodlodge continues to deliver great service. GCA members often remark that they go beyond what they would expect from one of their suppliers.?
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“The team at Woodlodge always work hard for customers and help drive their businesses.? The company also offers great stock and a reliable and efficient service.?
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Gardenex Export Achievement Award
Winner: Crest Garden
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Finalists: Smart Garden Products, Trimetals
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GIMA AWARDS 2018 – PRODUCT AWARDS
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Garden Care
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Winner: Neudorff – VineWeevilFree – Nematodes
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Finalists: Agralan ? Permafelt, West Country Soil Improvement ? Bloomin? Amazing
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What the judges said: ?This product is the first ambient product with a shelf life that helps both the retailer and the customer.?
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Growing, Planting Equipment and Sundries
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Winner: Crest Garden – Flopro
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Finalists: Smart Garden Products; Burgon & Ball
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What the judges said: ?The eco credentials of this product make it a standout winner.?
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Garden Tools, Machinery and Implements
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Winner: Gardena – Combisystem Gutter Cleaner
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Finalists:? Burgon & Ball; STIHL – Stihl HSA 25 Cordless Shrub Shears/Pruner
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What the judges said: ?A great solution to an everyday problem, with a good price point.?
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Outdoor Leisure & Entertaining
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Winner: Fallen Fruits ? Green Picnic
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Finalists: La Hacienda; Burton McCall
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What the judges said: ?This product’s environmental credentials appeal to current market trends.?
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Plants, Seeds and Bulbs
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Winner: Willow Wand ? Willow Wand
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Finalists: Project Maya; Johnsons Lawn Seed
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What the judges said: ?An innovative, affordable and decorative product that will appeal to younger gardeners.?
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Garden Landscaping
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Winner: Primeur ? Eco-friendly Recycled Rubber Garden Borders
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Finalists: Kelkay
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What the judges said: ?Nothing like anything on the market. Eco-friendly, affordable and does the job.?
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Garden Clothing & Gifts
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Winner: Burgon & Ball – Garden Supplies Collection
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Finalists: Briers – Aidan’s Gloves, Briers – Julie Dodsworth Lavender Garden Range
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What the judges said: ?A crafted collection and perfect gifts for gardeners, young and old.?
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Pet Care, Aquatics and Wild Bird Care Products
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Winner: Deco-Pak – Quintessentially British Collection
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Finalists: Smart Garden Products; Wildlife World
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What the judges said: ?Whimsical and charming – a fantastic take on the traditional bird house.?
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Garden Lighting, Water Features & Ornamentation
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Winner: Smart Garden Products Limited ? Eureka! Firefly lantern
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Finalist: The Solar Centre; Smart Garden Products
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What the judges said: ?A very commercial product sure to drive huge sales.?
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Decorative Garden Pots & Planters
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Winner: Apta – Laura Ashley Pelham Planters
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Finalist: Ivyline; Zest 4 Leisure
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What the judges said: ?A great design and the perfect style statement.?
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GIMA AWARDS 2018 ? MARKETING AWARDS
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Best Point of Sale Material
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Winner: Crest Garden – Kent & Stowe Love Your Lawn Display Stand
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Finalists: Kelkay; Burgon & Ball
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What the judges said: ?A well thought through display with good clear messaging.? They had the customer in mind!?
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Best Consumer Product Packaging
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Winner: Vitax – Fertiliser Range in Weatherproof Packaging
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Finalists: Westland Horticulture; Kelkay
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What the judges said: ?Good clear packaging, designed to go outside and increase sales next to plants.?
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Best Marketing Communication Award
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Winner: Evergreen Garden Care Company (The Scotts Miracle-Gro Company), “Water is not enough” campaign
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Finalists: Westland Horticulture; STIHL
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What the judges said: ?Great message, well executed.? Clear and effective.?
