A popular plant nursery wants to expand with luxury lodges offering horticultural themed holiday on the site.
Tal Goed Nurseries, near Glan Conwy, has been running for more than 25 years but has seen its turnover fall since 2009.
The owners blame low cost competition, particularly from supermarkets.
Now they have identified an opportunity to develop 27 holiday lodges at the site to operate alongside the existing garden centre and the Planters cafe businesses.
They say it would secure the businesses at the location – securing and creating 27 jobs. In the planning statement, they said: ?In order to address a declining financial viability and to inject value into the business, the proprietors have commissioned the production of plans to develop lodge accommodation on under-utilised land at Tal Goed.
?The intention is to further develop Tal Goed as a destination in its own right, offering a combination of leisure, leisure learning and more formal training and development provision on site that is ancillary to the current business.
?The lodge accommodation is also intended to address an identified need for quality accommodation that is complementary to tourist facilities in the wider Conwy area.?
On the need for developing the business, they added: ?Tal Goed has faced damaging competition from large supermarkets and garden centres providing customers with low cost no-specialist services.
?The business has lost sales to such outlets.?
It was also mentioned that Tal Goed could start floristry, botany and gardening courses with the lodges providing the accommodation to visitors. Staff could also use the site as a base for guided walks in the area.