Horticulturalist and TV presenter David Domoney opened the new undercover extension at Rosebourne’s Weyhill store on Friday 5th August.
David was welcomed by a bumper crowd of customers who came along to enjoy the celebrations. As well as performing the official opening David gave a talk on ‘How to become a houseplant expert in 30 minutes’ providing customers with hints and tips on growing houseplants and highlighting the benefits they bring to our health and wellbeing.
It was a return trip for David as he performed the official opening of the Weyhill store back in October 2016. Since then Rosebourne has gone from strength to strength developing its offering across its food hall, restaurant, gift, homewares, garden leisure, gardening and plant departments.
The new undercover extension, carried out by Thermoflor, adds a further 603m2 capacity to the site, providing a new total of undercover retail space to approximately 3500m2.
This allows for the addition of new product ranges including a bookshop, pet (treats and bedding) alongside an extended range of gardening products and more undercover space for plants. As part of the latest phase of work, the food hall has been refurbished with stylish new fixtures making for a fresh layout and an easier-to-shop experience.
There were plenty of treats on the day with customers enjoying samples from suppliers including Warners Gin, Southern Wines, Fatherson’s cakes, Lucy’s Dressings and delicious sausage rolls from the Rosebourne Kitchen. There were also demonstrations from Ooni Pizza Ovens and Traeger Grills.
Also in attendance was 10-year-old entrepreneur Rory Fricker with his fox red labrador, Hattie Bean. After making Bean a neckerchief and bow tie Rory was inspired to make some more and persuaded his mum to buy him a sewing machine. Rory & Bean was born and Rosebourne is the first retailer to stock bow ties, bandanas and also shampoo, cologne and travel sets.
Rosebourne CEO Carol Paris comments,
“This extension adds to our overall shopping experience and enables us to showcase a greater range of fantastic products to our customers. Together with our refurbished food hall and new layout, our customer journey through the store is enhanced and we have been delighted by the positive response received from customers on the day.”
