Grange consumer campaign proves a winner
Grange has ?made the summer? for five lucky consumers as well as seeing significant gains for its own business, thanks to its first ever consumer facing media campaign, which highlighted its 2015 decorative structures offer.
Competition entrants have won added value decorative Grange products like the Valencia Corner Arbour, the Montebello Arbour, the Regis Gazebo, the Grange Flower Walk and the Colonnade Pergola.
The campaign which ran from March to June included high profile advertorials and consumer competitions in media such as Gardener?s World, Grand Designs, Period Living, Amateur Gardening, Style At Home and NFU Countryside.
It was designed to raise awareness of the brand and the new 2015 product range.
Senior product manager, Rob Giles said: ?The 2015 / 2016 season is seeing significant investment in the Grange brand.
?The company has proved its capabilities in the most challenging areas of logistics and supply and now we are investing in product development, branding and our engagement with the consumer.
?We are already seeing the results in terms of business growth and we are confident that multiple, merchant and garden centre retailers will all enjoy the results of our commitment.?
