Further details released for The HTA Marketing Forum in October

by | Aug 15, 2018 | Associations, Community, News | 0 comments

The HTA Marketing Forum is taking place on Wednesday 17 October at Horticulture House in Oxfordshire.
The has brought together speakers from inside and outside of the industry. It aims itself at all those involved in marketing and PR in the garden industry.
?How to? sessions during the day will include ?create a successful blog/vlog? and ?engage and activate an audience?.
Case studies from across the industry will also be on the bill, with businesses sharing the secrets of their success.

Using technology in your marketing

HTA Security Partner Colin Warnock?will show how the latest customer counting technology. He will show how to enable evidence-based strategies, including metrics such as dwell time and return visits.

Print media still lives

He will describe how to deliver effective campaigns for garden centres and other retailers.
He will also show how printed materials are still relevant in today?s digital world.


Emma Glue from?Farplants will be highlighting their marketing approach. She will use recent examples including?their?Small Plants for Small Spaces campaign.
You will also be able to hear Sarah Manning, Simone Bonnett, Jo Dales, Robbie Cumming, and David Denny. They will be covering topics like social media, visual merchandising and Facebook advertisement.

more latest news ➡

Squire's achieves peat free milestone

Squire’s achieves peat free milestone

Squire’s Garden Centres has confirmed that it no longer sells any bagged compost containing peat. The UK government proposed to ban the sale of bagged compost containing peat to home gardeners in England by the end of 2024. Although the ban is not yet in force,...

Horticultural manager wanted

Opportunity for horticultural manager

A garden centre in the Ipswich area is looking for a new horticultural manager to run the plant area. The new recruit will lead and develop a small team whilst enjoying the freedom to make decisions. Garden Centre Horticultural Manager £32 – 35,000 + Package &...

2024 GIMA Awards judges announced

GIMA Awards 2024 judges announced

As the gardening season gets underway in earnest, the team at GIMA are looking ahead to November when the winners of the 2024 GIMA Awards will be announced. But first, the judges need to deliberate. Here, GIMA reveals who will be making the tough decisions this...

Boost bacK for TV advertising campaign in Spring

Boost back on TV this Spring

Boost, the All-Purpose Liquid Plant Feed from Westland Horticulture, is back on TV this April in the UK and ROI, driving awareness and preference ahead of the peak season. Following the success of Boost, which is the fastest growing* plant food on the market,...

Dobbies launches new spring advertising campaign

Dobbies gears up for season with new Spring campaign

Dobbies has unveiled a new advertising campaign, “Spring’s OUR thing”, developed in partnership with creative agency, elvis. Launching during National Gardening Week (29 April – 5 May), the campaign has been developed based on insight that people feel more...

Blackbrooks installs new PV panels

Blackbrooks set to save £45k on energy costs

Blackbrooks, a family-run garden centre that has been part of the Sussex community since 1982 has won awards for innovative thinking and is now investing in a cutting edge solar system. The 287 Trina solar PV panel array has been installed at the 10-acre garden...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This