Instadecor is pleased to announce a new long-term partnership with the global manufacturer of self-watering planters LECHUZA.
Artur Iliev is the founder and CEO of Instadecor Ltd. He says of the partnership: “LECHUZA is the world leader in the segment of self-watering planters and pots and to represent such a brand in England, where the horticulture market has an annual volume of £7.5 Billion, is an honor and a business challenge.
“I want to thank the previous team, which did a lot, for the development of the LECHUZA brand in England. Self-watering planters are becoming increasingly popular in the English market. The popularity of LECHUZA brand and self-watering planters growth at 37% last year. In 2019, Britons searched for a reliable brand more than 230,000 times in Google in 2019. And this is in the market, where in a year only a few new brands appeared.
“Today we face new challenges. Our experience in wholesale and retail sales in the horticulture industry, the LECHUZA warehouse in London, and the marketing support of the parent company, the manufacturer, is aimed at fully satisfying the needs of our wholesale partners and retail customers.
“We are already developing partnerships with designers and decorators, landscape designers and online stores. And we are happy to welcome retail customers on an updated and convenient company website.”