Lubera & Mayer join forces at The Garden Press Event

by | Feb 7, 2018 | Community, News, Plantaria, Sustainability | 0 comments

The companies of Robert Mayer and Lubera are to join forces. Effective immediately, the breeding of new edible plants at Lubera will be even more closely integrated and coordinated with the product development and in-vitro propagation at Mayer. Starting on 1 July 2018, a new, joint distribution company, Lubera Edibles GmbH, based in Strullendorf, will take over the marketing of fruit and berry young plants to plant producers (B2B). As a sign of the close cooperation, Robert Mayer will be present at stand number H103 at the Garden Press Event in London. The team will be happy to answer all questions from the gardening and lifestyle press and talk about their new product assortment.

Robert Mayer is the largest producer of young berry plants for the home garden market in Europe, with a strong focus on raspberries. The in-vitro cuttings are propagated in Hungary in their own laboratory and then transferred to soil at their parent company in Strullendorf near Bamberg, Germany, where they are completed. The current Mayer catalogue clearly shows the significant expansion of the assortment to the ?edibles?.

Lubera AG in Switzerland and Lubera GmbH in Germany have been breeding innovative, resistant and better-tasting fruit and berry plants for 25 years. Their own production at the two locations is mainly based on the plant requirements of their own plant platform which serves 60,000 customers in the German-speaking DACH region (Germany, Austria and Switzerland) as well as in England.

The Robert Mayer team and the Lubera team look forward to?meeting you all at the Garden Press Event 2018.

more latest news ➡

Yorkshire Garden Centres adds two Dean's stores to portfolio

Yorkshire Garden Centres adds two more sites to portfolio

Bradford-based Yorkshire Garden Centres has announced it is to operate two more sites in Yorkshire.  The two Dean's Garden Centre sites at York and Scarborough will be added to the group that already has sites at Tong, Tingley, Otley and Bingley in West Yorkshire....

Klondyke Group announces Outdoor Living showcase

Klondyke Group’s Outdoor Living Showcase

A sprinkling of Sherbert through the Cottage garden; the simplicity and calmness of Urban Nature through to the mood and mystery of Moroccan Delights; these were amongst the main themes revealed at the Klondyke Group's Outdoor Living Showcase Event hosted this week...

GCA BoT results show garden projects on the up

January’s GCA BoT results reveal rise in garden projects

Hard landscaping topped the sales table in the Garden Centre Association’s (GCA) Barometer of Trade (BoT) report for January 2024 with hardy plants, seeds and bulbs also doing well. Figures recorded by GCA member garden centres last month show a good start to the...

Rising stars nominations deadline 1 March

March 1 deadline for Rising Stars nominations

The GCA is urging members to get their 2024 Rising Stars nominations in by March 1 to help showcase and develop the industry’s most talented individuals this year. The Westland Horticulture sponsored programme offers those who participate the chance to be mentored...

Handy drops new catalogue for 2024 season

Handy unveils the latest gardening and DIY products

British garden manufacturer Handy has announced the arrival of its new catalogue and Monthly Dealer Promotions Calendar, both designed to provide retailers with valuable increased margins on a wide range of gardening and DIY products and ensure they have everything...

HTA shows caution for garden retailers

Garden Centres cautious despite good start to year

The Horticultural Trades Association (HTA) releases its February monthly market update, which shows that despite the UK economy's recently announced recession, garden retail continues to show some green shoots to kick off the year. The resilience is a continuity of...

Read GCR's latest edition!
Read GCR's latest Made in Britain Supplement!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word

 

Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This