Natural & Organic Products Europe returns to the ExCeL

The long-awaited trade show for natural, organic and sustainable products – Natural & Organic Products Europe – is finally back at ExCeL London from 3-4 April. After a two year wait, the show is open to garden store retailers hoping to discover the best choice of natural and organic food, drink, health, beauty and eco-living innovations to put into their stores.

Event director Carol Dunning says: “After many years of uncertainty, we believe the 2022 edition will be its best yet! Our industry is resilient, and people are raring to get back to business, so we’ve been working hard to deliver exciting new brands, a world-class seminar programme, and an unforgettable show experience for our visitors.” 

For more than 25 years Natural & Organic Products Europe has been bringing the world’s natural, organic and sustainable businesses together to promote and facilitate trade. The two-day show will bring together 1000+ brands across five exciting sections, including: Natural Food (natural, organic, free-from, fair trade and sustainable food and drink); Natural Health (natural and clean vitamins, minerals and supplements); Natural, Beauty & Spa (clean, conscious, and organic beauty and personal care), Natural Living (natural, organic and plastic free eco living products); and Vegan World (dairy free, meat-free, plant-based food and drink).

“Natural & Organic Products Europe is the essential show to attend. It is the only place that you can meet your suppliers, other retailers and trade associations and find out about new products and trends in one place over two days. It can be hard taking time out of your business, but you will save a lot of time in the long run by dedicating time to the show,” says Joanne Hill, founder of Amaranth Wellbeing.

Green gifting

After steady growth bolstered by conscious young consumers, the green gifting market has exploded in the post-pandemic landscape. Products which enhance the atmosphere of a space, such as candles or scents, are already a much-loved gifting choice, and the range of eco-friendly suppliers in this market continues to grow at the show. Don’t miss Attitude’s non-toxic Air Purifier that uses activated charcoal to filter airborne pollutants, and Salty Lamps, which works with Himalayan rock salt to boost mood, improve sleep, and ease allergies. Plus, the market for sustainable, portable foodware continues to thrive. Climate neutral Black+Blum will be exhibiting 100% recycled, insulated lunch bags; and family-run Huski Home is showcasing its giftable bundles of travel cups made from rice husk and non-toxic lunch boxes.

For food and drink launches, Mekhala is introducing its range of Organic Asian Cooking Pastes and Condiments; Brand Organic is introducing its range of completeorganics fermented vegetables; NKD Living is launching its Chocolate and Peanut Keto Bar. Waza Tropical is showcasing its organic pineapple, ginger and lime jam, That’s it is exhibiting its Fruit Bars, and BE 100% is launching its Raw Spicy Vegan Jerky – as well as many others. 

Post Pandemic Market

For many industries, the pandemic has had an unexpected impact on businesses. As we approach a ‘post-pandemic’ world, strategic resilience and crisis management is vital for economic recovery. In light of this, the content on offer at this two-day event will be invaluable to members of the trade. 

Shopping habits changed dramatically over 2021, and now everyone is looking ahead to which changes are here to stay; notably, the strength of online, direct to consumer, and growing sales for independent shops and organic brands.  

Alison Muirhead, business development manager at Soil Association will facilitate a panel revealing post-pandemic insights from the Soil Association’s 2022 Organic Market Report. Visitors will also be able to hear from businesses that have evolved through the pandemic by developing strong consumer channels and will provide their tips on how to develop online.  

Natural & Organic Products Europe will return to ExCeL London on Sunday 3 and Monday 4 of April 2022. To register for a free trade ticket, please click here.

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