The HTA has developed a new monthly plant promotion ? ?Plant of the Moment?.
The new consumer campaign has evolved from the existing Plant of the Month campaign that will end this year.
The new promotional plant calendar will highlight planting ideas as well as plants at their best to help customers create gardens that are full of colour throughout the year.
It will also work as part of the industry-wide ?Love the Plot You?ve Got? campaign that encourages people to make the most of their outside space.
Each month will feature reliable and trustworthy plants that are guaranteed to perform well in almost any garden, including many that have received the RHS Award of Garden Merit.
The calendar for 2016 includes ?magic of maples? in April, ?bring in the butterflies? for July and ?in search of ?berried? treasure? in October.