Treadstone Products has unveiled an exclusive range of bespoke children?s gardening accessories in the form of the Peter Rabbit licence.
Based on the CBeebies phenomenon, this licensed range features characters from the popular television programme and will include gardening accessories and clothing for children up to the age of seven.
The range will showcase Peter Rabbit, Lily Bobtail and Benjamin Bunny, all of whom are being introduced to a new generation of Beatrix Potter fans through the CBeebies programme.
UK head of garden retail for Treadstone, Matt Thompson, explained: ?Glee 2015 was a major opportunity for Treadstone Products to ?return to the main stage? in terms of supplying UK garden retail with core gardening essentials. Our new Peter Rabbit collection is a new and exciting proposition for the garden sector, providing it with a range that will attract both families and children. It will be easily recognisable and partnered with bright, colourful and eye-catching point of sale.?
The company also markets the Laura Ashley brand of gardening accessories and The Good Life range of products. Treadstone Products offer 500 consumer products under The Good Life and recently extended the range of branded gardening accessories from Laura Ashley.