The organisers of Glee have confirmed that this year?s event will benefit from the introduction of the PetQuip Business Village.
The new area will see PetQuip ? the UK?s leading trade association for suppliers of pet products, accessories and services ? bring together member and non-member pet suppliers to create a leading showcase of those pet brands wanting to build a presence within garden retailers.
The village will provide pet suppliers of all sizes with a platform to launch and showcase their 2016 ranges to garden retail buyers and key decision makers.
?The dedicated ?Business Village? will be located close to the centre of Glee within NEC Halls 17-20, delivering a strong footfall of garden retailers looking to boost their in-store pet offering.
Amanda Sizer Barrett MBE, director general of PetQuip said: “The PetQuip team is pleased to be able to expand the comprehensive range of sales generating services the association offers pet product manufacturers.
?The PetQuip Business Village at Glee not only offers a cost effective stand package for suppliers, it also gives them an excellent opportunity to meet with buyers of pet products representing garden retailers in the UK and internationally.
“Exhibitors will also be well placed for introductions with the broad range of buyers attending Glee from related sectors such as DIY stores, department stores and high street chains from the UK and abroad, who are interested in expanding their pet product consumer offer and are looking for new suppliers.”