Real Christmas trees outshine artificial ones.

This year real Christmas tree sales look set to out shine artificial ones with more and more people opting for a fresh tree.?One of the retail sectors to benefit from this trend will be garden centres according to the horticultural design and print company, Floramedia.

Nick Mathias, Managing Director at Floramedia, which is based in Colchester, said: ?We?re seeing an increasing demand from retailers for our bench wraps and banners, which are aimed at the small to medium-sized outlets to help them sell their real Christmas trees.

?Retailers are telling us that they are gearing up for a good year with fresh tree sales and they want to maximise sales in the face of competition by having the very latest in point of sale (POS) up and ready as soon as the trees come in. They need to attract buyers to a product that has a narrow window of opportunity at a time of year when there are lots of other visual distractions.?

Floramedia creates bench wraps and banners that are designed to help make it easier for garden centres to put together an attention-grabbing display for their real Christmas trees, which is essential to help boost sales.

Nick added: ?Garden centres need it to be obvious to people that they do stock real trees and our POS will make sure this is communicated loud and clear. It is a chance to catch passing trade with a simple message. At this busy time of year retail managers need all the help they can get and we hope this provides a quick win for them.

?The cost-effective co-ordinated POS includes bench wraps and banners. The wording on each product says ?Christmas trees available now?. There are three designs to choose from so people can pick one that will suit their display style.

?The products are easy to hang and durable. They are also weather resistant so will work equally well in outdoor and indoor displays.?

All items are held in stock and with next day delivery it is quick and easy to put together a display.

Nick continued: ?The products are value for money, the banners cost ?35 each and are 2.4 metres (m) by 75 centimetres (cm). The bench wraps are priced at ?40 each and are 50m by 15.2cm.?

Floramedia has the UK?s largest range of stock labels and point of sale products with more than 10,000 to choose from.?The forward-thinking company is constantly improving and expanding its range.

The company prides itself on providing the most cost-effective and complete?service for labelling, point of sale, web,?packaging?and retail?merchandising for the gardening market in the UK.?It is dedicated to building long-term relationships with its customers, sharing?its knowledge of?marketing and design, and?focusing on quality,?service and reliability.

Floramedia is consistently at the forefront for introducing new and innovative ideas. It also has a picture library with more than 250,000 images that are available for retailers to use to create their own marketing materials.

For further information, please call Floramedia, which is located at Axis Two, Brunel Way, Severalls Business Park in Colchester, on 01206 771040, email sales@floramedia.co.uk or visit www.floramedia.co.uk.