Record garden centre sales of gift cards over Christmas

by | Jan 23, 2018 | Associations, Business, News | 0 comments

Sales of National Garden Gift Card hit record levels over the Christmas period, which will help boost garden centre footfall in the coming season. There are now ?4.7m of unspent gift cards in circulation, with most set to be spent in garden centres soon at over 700 redeeming sites.

Garden centres can now sell, as well as redeem the cards, helping to drive footfall. Operationally the added benefit with the Garden Gift Card is that all the settlement is carried out electronically and you don?t have to pay in advance for gift card stock, which makes the cash flow so much better for you than the paper schemes.

There are also developments on the paper voucher front with a new series of eight wallet designs available from February. These designs are taken from the winners of the national photography competition held at the end of last year. They are our most inspiring set of images yet, and because they have been submitted by customers we can be confident they will appeal. Also, it will be possible to order the designs that you want rather than a mixed selection.

Martin Simmons, HTA Director of Operations comments ?It is really encouraging to see the level of gift card sales over Christmas. We have some exciting plans for the gifting schemes in 2018, including supporting National Children?s Gardening Week (26 May to 3rd June) and so look out for details about resources to promote this ? and help drive families into store. We will be using the schemes and their social media channels to promote gardening generally and also repeating our national garden photography competition later in the year.?

To find out more about selling and accepting National Garden Gift Card and to read testimonials from garden centres visit https://hta.org.uk/news/record-sales-of-gift-cards.html

more latest news ➡

GCA Grow recognised at 2024 Totara Awards

GCA GROW platform takes silver at Totara Awards

The Garden Centre Association’s Garden Retail Online Workshops (GROW) e-Learning platform was presented with a ‘Highly Commended’ at the recent Totara Awards. GROW received the accolade in the ‘Best Extended Enterprise Solution’ category and was given a special...

57% of businesses expect never to be cashless

57% of businesses expect to never be fully cashless

Cash is here to stay, with nearly 6-in-10 businesses (57%) expecting to never be entirely cashless despite the widespread adoption of electronic, card and mobile payments. This is according to The Cash Chasm, a new research report from global cash management...

Squire's steady financial results

Squire’s charts a steady course

‘Charting a steady course in marginally calmer waters’ probably best describes Squire’s performance in their financial year ending 31 July 2023, after the somewhat rolling seas of the Covid and immediate post Covid era. This year’s results were, as anticipated, a...

Robert Cook joins Dobbies

Dobbies appoints Robert Cook as board advisor

Renowned hospitality professional, Robert Cook, has joined Dobbies as a board advisor to support the strategic development of its restaurant business. A seasoned hospitality CEO, Robert has led a number of the UK’s hospitality and leisure businesses...

GCA Barometer of Trade figures 'very good'

March BoT figures show a ‘very strong month’ says GCA

The Barometer of Trade (BoT) figures from the Garden Centre Association (GCA) for March 2024 have been revealed and are ‘very strong’ when compared with the same month last year. According to data submitted by the organisation’s member garden centres, none of the...

Rajesh Gupta joins DObbies

Dobbies Garden Centres appoints Rajesh Gupta

Dobbies further strengthens its senior leadership team with the appointment of Rajesh Gupta as Strategy and Business Development Director. Rajesh qualified as a Chartered Accountant with KPMG and has 20 years’ experience in retail working in strategy, business...

Marcus Eyles leaves Dobbies

Marcus Eyles departs Dobbies after seven years

Marcus Eyles has decided to move on from his role as Horticulture Director at Dobbies to pursue a new chapter in his illustrious 40-year career. Marcus joined Dobbies, the UK’s leading garden centre retailer, in 2017 as Head of Online, before progressing to...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word

 

Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This