ScanCom’s premium outdoor furniture brand, LifestyleGarden® has scooped the Sedex Award for the Best Environmental Sustainability Programme.
The prestigious Sedex Responsible Business Awards, launched in 2017, were set up to shine a spotlight on responsible sourcing programmes and broader sustainability initiatives, recognising those organisations going above and beyond.
Shortlisted in 2019, the 2020 awards saw the UK team finally get to lift the trophy thanks to the success of its DuraOcean® offering, which has set a new standard for sustainable material innovation since its launch two years ago. Utilising disused ropes and trawls from the maritime industry, and preventing them from polluting the oceans, DuraOcean® has demonstrated the importance of recycled material, and also how incorporating such materials can enhance a brand’s offering, extend its consumer reach and help to start a very important conversation with the wider industry.
Judges of the Best Environmental Sustainability Programme described the award-winning DuraOcean® as a “great example of closed loop innovation turning ocean plastic into a valuable product.”
Talking about the award win, Stig Maasboel, Group CEO of ScanCom, LifestyleGarden®’s parent company, said: “We are extremely pleased with the recognition this award symbolises and the fact that we are able to deliver on our strategic project for sustainably sourced and recycled plastic. As a global leader in outdoor furniture design and manufacturing it is very important for us to constantly push the bar on how to conduct our business in accordance with our group principle of ‘Doing Business the Right Way’ and successes such as this only further shows that this is the only way for us to do business.”
