Scarlet Opus returns to GIMA to launch SS2024 Trends & Insights Report

by | Aug 10, 2022 | Features, News | 0 comments

GIMA is pleased to confirm that it has once again commissioned leading trend agency, Scarlet Opus, to deliver an informative and interactive Insight & Trends report, designed to offer delegates unrivalled access to SS24 trend information, including how these trends meet consumer desires, attitudes and aesthetics.

The report will be launched with a webinar where four key trends for 2024 will be explored, emphasising what’s driving change and the fundamental shifts impacting consumer behaviour.  With a keen focus on gardening and outdoor living, this is the only content of its kind available in the UK.

The team from Scarlet Opus will also delve deep into the colours and design trends that look set to shape consumer demand and spend, including a look at those materials, shapes, patterns and textiles which consumers will be looking to adorn their homes with.  The content is directly suited to those companies looking to future-proof their new product development, visual merchandising, packaging and marketing plans.

Every person joining the webinar will receive direct access to the online event, where Scarlet Opus will present the report. A copy of the webinar recording, plus an exclusive e-book, will also be made available to delegates post-event, unveiling even more of the research and consumer marketing content that was gathered whilst identifying the trends.

GIMA Director, Vicky Nuttall said: “We’re pleased to confirm that we have recommissioned Scarlet Opus to provide our trends content for the fourth year running. Previous sessions have been applauded for their value and insight; insight we have seen become a reality and has shaped the products we see on the shelves today. We’re excited to see what 2024 might have in store for us!”

GIMA’s Consumer & Design Insight and Trends webinar will be priced at £250 (+ VAT) for members, with each additional delegate priced at £25 (+ VAT).  Non-members are priced at £350 (+ VAT), with each additional delegate priced at £50 (+ VAT).  To find out more, or to book your place for the webinar, please visit www.gima.org.uk or call 01959 564947

more latest news ➡

Burgon & Ball wins four stars at RHS Chelsea Flower Show

BURGON & BALL WINS FOUR STARS AT RHS CHELSEA

Burgon & Ball, creator of beautiful garden tools since 1730, has won four stars from the Royal Horticultural Society for its stand at the RHS Chelsea Flower Show 2024. In its twenty-seventh year at the show, the Sheffield-based company has been honoured for the...

BOT shows catering performing well

Clothing and catering strong in April’s BoT figures

The Garden Centre Association’s (GCA) Barometer of Trade (BoT) for April is out and shows clothing and catering leading the way when compared to the same month last year. There was also a positive, 3.77%, year-to-date variance, but 10 of the 13 categories recorded...

Hozelock auto reel mobile

Hozelock unveils ground-breaking automatic hose system

The demands of modern gardening have evolved as consumers search for more convenient and efficient methods for an array of tasks, from planting and pruning to garden watering. This year, Hozelock has expanded its’ extensive hose storage offering with the launch of...

Squire's achieves peat free milestone

Squire’s achieves peat free milestone

Squire’s Garden Centres has confirmed that it no longer sells any bagged compost containing peat. The UK government proposed to ban the sale of bagged compost containing peat to home gardeners in England by the end of 2024. Although the ban is not yet in force,...

Horticultural manager wanted

Opportunity for horticultural manager

A garden centre in the Ipswich area is looking for a new horticultural manager to run the plant area. The new recruit will lead and develop a small team whilst enjoying the freedom to make decisions. Garden Centre Horticultural Manager £32 – 35,000 + Package &...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word

 

Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This