Colour-themed seeds presented in eye-catching cubes is the latest idea from Mr Fothergill’s for the 2013/14 season, reflecting the continuing trend for mixed flowers.? Available in four colours – Vibrant Red, Vibrant Yellow, Cool Blue and Cool White – and presented in a self-contained, ready-to-display unit comprising 20 of each, the Seed Cube range is equally suited to both counter-top and on-shelf display.
The bright, compact packaging has a distinctly different look from the usual seed presentation and its great visual impact is ideal for encouraging impulse purchases.? The easy to grow and quick to flower hardy annual mixtures contained in each cube will cover up to 10 sq m and allow consumers either to ‘pick and mix’ or colour-theme their beds, borders and containers.
Mr Fothergill’s product manager David Turner said ?We decided to take another look at the popular seed shaker market with a view to giving the consumer more choice while offering some good impulse sales opportunities for retailers. The Seed Cubes offer value for money and also a chance to choose a colour combination that wouldn?t normally be available.?
Seed Cubes are easy to use, requiring only for the pour-hole to be pinched out and the contents to be sprinkled on to the prepared area.? Each has a recommended retail price of ?2.95 or two for just ?5.00.? For further details of Mr Fothergill?s 2013/14 retail seed range, or to request a visit from a representative, please telephone 01638 554 111 or log on to www.mr-fothergills-trade.com