Stewart Garden, the gardening division of UK manufacturer, Stewart Group Holdings, has launched its YouTube channel, Stewart Garden TV. On it, TV personality, Pippa Greenwood, demonstrates gardening techniques and ideas in short video clips.
Stewart Garden?s TV tutorial clips are easy to digest. They help gardeners of all generations – with gardens of all sizes – make the most of their garden by learning about propagation, planters and pricking out from Pippa Greenwood. Earlier this year, The Telegraph Online published research commissioned by Google revealing that ?how to/DIY? is the third most popular video clip category. The study found 40 per cent of YouTube users have watched ?how to/DIY? clips at the site. The research also discovered a growing number older people using YouTube to access information.
Andy Burns, marketing director at Stewart Garden, said: ?Consumers are become more tech savvy, so we?re evolving to meet their changing needs. Our YouTube channel allows us to present our products in ways that help customers get the most out of them.?
Stewart Garden?s grow your own products, watering equipment, pots, propagators and garden accessories are available in over 1,600 outlets across the UK and Eire. These include DIY outlets such as Homebase and Wilkinsons and garden centres such as Dobbies and Klondyke/Strikes, The Garden Centre Group and over 600 independent garden centres.
Pippa Greenwood is one of Britain?s most popular gardening columnists, a respected author and regular broadcaster. Pippa?s writing commitments include?BBC Gardeners? World Magazine and a monthly page in NFU Countryside Magazine. For eighteen years, Pippa was the gardening columnist for The Mirror newspaper.
Stewart Garden?s video clips can be found at www.stewart-garden.co.uk and on YouTube.