Time for Tea

With sustainably sourced, high quality tea on the rise, the Great Taste award-winning Beyond the Leaf collection from Ahmad Tea in collaboration with Royal Botanic Gardens Kew, is an exciting opportunity for garden centres looking to capitalise on the fine tea opportunity…

The perfect gift for tea lovers, Beyond the Leaf is a Great Taste award-winning collaboration between two iconic British brands, balancing Ahmad Tea’s four generations of tea knowledge with the natural beauty and heritage of Royal Botanic Gardens, Kew.

The partnership, which supports ground-breaking conservation and preservation work in plant and fungal science, sees the prestigious English heritage brand come together with some of the world’s most beautifully blended teas to create a range that is refined, elegant, and quintessentially British.

Featuring four classic blends – Majestic Breakfast, Splendid Ceylon, Garden Afternoon and Elegant Earl Grey – it’s the perfect balance of quality and elegance for a smooth, delicious brew at any time of the day.

Naturally good tea

“As a leading authority in the natural world, Kew is the perfect partner for our Beyond the Leaf collection” explains Dominic Marriott, Master Tea Taster at Ahmad Tea. “To produce the finest tea takes time, patience, and dedication. From hand plucking the best leaves and buds from the world’s most prestigious tea gardens to tasting the tea at every stage in its long and intricate journey, every blend in our collection is nurtured to ensure the highest quality and the most exquisite taste.

“At Ahmad Tea, we’re lucky enough to have some of the world’s best Tea Tasters on our team who sample up to 500 cups each day to ensure the blends are perfectly balanced and the taste is consistent. Beyond the Leaf is testament to this; from the rich and malty Majestic Breakfast to the refreshing and lively Splendid Ceylon, Great British classics are elevated to a new level.”

A supportive sip: How Ahmad Tea supports global communities

At Ahmad Tea, from our HQ in Hampshire, we’re passionate about bringing communities together to help those in need, and we donate 20% of our profit from Beyond the Leaf (and our wider collection of award-winning teas) to support local grassroots projects.

“One of these is our partnership with Children In Need India, the first project of its kind in the Assam region, which produces half of India’s tea. The project aids women and children in the transition from pregnancy to infancy through the critical first 1000 days of a newborn’s life. The work to date has provided vital access to health, nutrition, water and sanitation. It’s about engaging the whole plantation community; changing behaviours, breaking the negative cycle of poor standards of care, and educating women on their rights and entitlements.