Van Hage opens Elho ambassador ?store within a store’

by | Apr 17, 2017 | News | 0 comments


In March 2017, Van Hage opened its Elho branded store concepts within its main Great Amwell garden?centre and experienced strong sales in the first week.

“We have been a customer of Elho’s since 2010,” said Ben Stevenson, gardening category manager: “It was in 2016 that we featured Elho as part of our Beautiful Gardens Magazine. From a small display, turnover greatly exceeded expectations. Through last year’s success it’s clear that our customers liked the product range and uniqueness. As part of the Tillington Group of Garden Centres, we had seen the success Bents has had with its Elho store, and were assured of the sales potential and customer satisfaction.”

At Van Hage’s Great Amwell site, Elho has 72m2 split across different product categories. The bright and colourful Loft and Corsica ranges have 16m2. For customers interested in grow your own and propagation, there’s 16m2 for Elho’s Green Basics range and the more traditional Algarve and Torino products. The inspirational design-led Allure and Pure ranges have 36m2.

Early indications are encouraging, especially the Corsica hanging range, alongside the Pure range. The Great Amwell site is also looking to introduce a selection of indoor pots, which are a growing area for garden centres.

David Nicholson, Elho’s sales manager for UK and Ireland, said: “The opening of the concept store was great. Even as we were building it up we had Van Hage customers come up to us, keen to find out more and purchase.”

more latest news ➡

Wellbeing at Pugh's Garden Centre

Wellbeing Winners at Pugh’s Garden Centre

Pugh’s Garden Centre is a well-known, and highly-regarded garden centre in South Wales. Set up by Sydney Pugh in the 1940’s, it originally started as a wholesale fruit and vegetable grower working from a nursery and selling from the gate. In the 1960’s, Sydney’s...

Cherry Lane acquires Norwich garden centre

Cherry Lane acquires Salhouse Garden Centre near Norwich

A garden centre on the outskirts of Norwich is under new ownership and it will be revamped over the coming months. The Cherry Lane group has acquired Salhouse Garden Centre in Honeycombe Road, which is its 18th site. It has garden centres throughout East...

job opportunity at Grimsby Garden Centre

Unique Garden Centre Business Manager opportunity

Grimsby Garden Centre is excited to share this opening for a Garden Centre Business Manager which is rewarding career opportunity that combines retail management with making a difference in the local community. As Grimsby Garden Centre is owned...

Prosper and Yorkshire Garden Centres part ways

Prosper Bidding Farewell to Yorkshire Garden Centres

Prosper, a leading buying group committed to supporting enterprise and growth within our industry, announces the departure of YGC, effective 30th September 2024. Terry Head Retail Director of Stewarts and Chairman of Prosper, stated, "YGC has been a supportive...

Kent & Stowe Autumn promotion

Kent & Stowe autumn promotion to help boost sales

Kent & Stowe, renowned for its high-quality gardening tools that help gardeners achieve extraordinary results has an array of enticing offers to support garden retailers this autumn. These promotions will encourage the nation to keep on gardening and ensure...

Yorkshire Garden Centres joins the Tillington Group

Yorkshire Garden Centres to join the Tillington Group

Yorkshire Garden Centres have announced that they are to join the Tillington Group.  The Bradford based business took over Tong Garden Centre in 2015 and now operate six centres across Yorkshire from the base at Tong. Mark Farnsworth, Managing Director of Yorkshire...

Dobbies charity appeal

Dobbies Garden Centres seeks new National Charity Partner

Dobbies has launched the search for its next National Charity Partner, as part of its 160th year celebrations. The new partnership will commence on 1 March 2025, following the conclusion of Dobbies’ successful nine-year collaboration with the Teenage Cancer Trust...

Banners for marketing

How Banners Generate Business for Garden Centres

In the verdant world of garden centres, where competition blooms as fiercely as the flowers on display, standing out is paramount to cultivating success. Amidst an array of advertising strategies, banners have emerged as a particularly potent tool for garden...

Read GCR's latest edition!

Subscribe ToThe Wednesday Word

Subscribe To
The Wednesday Word


Get all the latest news, events & more straight to your inbox every Wednesday.

You have Successfully Subscribed!

Pin It on Pinterest

Share This