Vitax preview new website and new lines at Glee 2016
With a fresh new look and preview of its new consumer website, Vitax fed visitors at Glee a host of information including additions to existing lines and a whole new fertiliser range.
Topping the bill was Vitax?s new specialist feed range. Consisting of two new, granular specialist feeds and one liquid feed, the products were a big hit with retailers and garden centre managers on the search for more specialised products.
Initial interest has shown that both Hydrangea Feed and Buxus Feed could prove to be very popular with gardeners in 2017.
A firm favourite amongst flower growers due to their size and stunning colours, hydrangeas will flourish with Vitax?s new Hydrangea Feed. Formulated to not only improve plant health and vitality – it will also produce abundant blooms and high quality flowers.
With added magnesium and iron to boost flowering, Hydrangea Feed will be popular with gardeners looking for striking plants.
Hydrangea Feed is joined in the new specialist feed and fertiliser range by Buxus Feed. Buxus Feed is ideal for all buxus species whether in hedges or a container and contains essential nutrients to green up leaf colour, it also provides extended nitrogen release to sustain growth.
In addition to the granular feeds, Vitax has developed Liquid Ericaceous Feed to help acid loving plants to thrive.
However, it was not just the new feeds that caught the eye of visitors as Colin Wetherley-Mein, Vitax?s sales manager, explains: ?Although Glee seemed quieter this year, the calibre of both the stands and visitors were exceptional. We met with both existing customers and a host of new ones looking for something different to entice gardeners in to centres.
?We knew the new feed range would capture the attention as gardeners are now looking for solutions to specific problems and the new fertiliser feed range does just that.? However, it was not the only product that proved popular.
?This year we have gone super-sized with some of our products and the SBK RTU four litre spray certainly drew attention.? SBK has always been a firm favourite but the new high coverage spray is already in demand for next year.?
Vitax has already booked its place for next year?s Glee, with products from this show ready to hit the shelves for the 2017 season.