Wyevale Nurseries links with Joy of Plants to go more eco
Wyevale Nurseries has linked with a plant information company to offer customers an eco-friendly POS option.
The company has recently been looking at ways to help reduce the amount of single use plastic in garden centres. It can now do so by working with Joy of Plants based in Berkshire.
Carol Dickinson at Wyevale Nurseries said: “For many years we have had non-recyclable correx point of sale boards. We’ve listened to our customers who have told us that they no longer use the correx boards. They would prefer a more informative alternative, and one that is more environmentally friendly. We’ve taken some action on this.
“By working with Joy of Plants, we are providing our customers with an eco-friendly alternative.
“Our customers can now control what point of sale they wish to print and how they print it by using Joy of Plants. The system allows garden centres to create promotional material. They can still provide info to help gardeners make purchasing decisions. At the same time, We’ve reduced the mountains of correx boards in plantarias nationwide.
“We’re thrilled to be collaborating with Joy of Plants on its Print Your Own Bed Cards service. These cards can be printed on recyclable materials. They’re giving our customers far greater flexibility to produce exactly what they need, when they need it.”
Joy of Plants’ mission is to make plant information easy and accessible to all. It has created a library of more than 14,300 UK garden plants and trees. It offers a platform of tools to help garden centres, retailers and growers maximise their plant sales.
Joy of Plants offer standard bed card templates as well as custom templates so retailers can add in their logo, branding colours and other information as desired. The bed cards can be tailored to each retailer.